· Coaching  · 8 min read

25 Principles for Taking Consistent Action: My Personal Playbook

A personal guide on how I approach action, overcome procrastination, and stay focused on making progress in life and business.

A personal guide on how I approach action, overcome procrastination, and stay focused on making progress in life and business.

20 Principles for Taking Consistent Action: My Personal Playbook

Hey, it’s Jake here. If there’s one thing I’ve learned as an entrepreneur, coach, and someone who has wrestled with focus and procrastination, it’s this: action is everything. Over the years, I’ve developed a set of principles that guide me whenever I need to take meaningful action. These are not abstract theories but real, tried-and-tested methods I use daily. I want to share them with you to help you break free from inaction and build momentum toward your goals.

25 Principles for Taking Consistent Action: My Personal Playbook

Hey, it’s Jake here. If there’s one thing I’ve learned as an entrepreneur, coach, and someone who has wrestled with focus and procrastination, it’s this: action is everything. Over the years, I’ve developed a set of principles that guide me whenever I need to take meaningful action. These are not abstract theories but real, tried-and-tested methods I use daily. I want to share them with you to help you break free from inaction and build momentum toward your goals.

1. Start Before You’re Ready

If I had waited until I was “ready,” I’d still be waiting. There’s always an excuse or reason to delay, but waiting for the perfect moment will never get you closer to your goals. The real magic happens when you start before you feel completely prepared, as you’ll learn and adapt faster than you think. The first step is always the hardest, but it unlocks the path ahead.

2. Do the Hardest Thing First

We all have that one task we dread. It sits in the back of our mind, draining our energy until it’s dealt with. I’ve found that tackling this hardest task first thing in the morning when my energy and focus are sharpest makes the rest of the day feel easier. Plus, getting the most difficult work done early creates a psychological win, motivating me to keep going.

3. Break Big Tasks into Small Steps

When a task feels too big or overwhelming, it’s easy to get stuck in inaction. That’s why I break every big project into smaller, bite-sized steps. Focusing on small, achievable actions lowers the barrier to getting started. Each small step builds momentum and gives you a sense of accomplishment, even if you’re just inching toward your bigger goal.

4. Embrace Imperfection

Perfectionism used to paralyze me. I’ve since realized that perfection is an illusion. If I waited until every detail was flawless, nothing would get done. Instead, I strive for progress, not perfection. Taking imperfect action allows you to learn and improve along the way, whereas waiting for perfection keeps you stuck in place.

5. Set Clear, Achievable Goals

I’ve noticed that vague goals lead to vague action. That’s why I always define clear, specific goals that are measurable. I ask myself: What exactly am I trying to achieve? Having this clarity gives me direction and makes it easier to take targeted action. When goals are broken down into clear steps, the path forward becomes obvious.

6. Time Block Your Day

One of my favorite tools for productivity is time blocking. Instead of leaving my day open to randomness, I schedule specific tasks for specific time slots. This gives structure to my day and reduces decision fatigue. By knowing exactly what I’m doing and when, I’m able to stay on track and focus deeply on one task at a time.

7. Use Deadlines to Create Urgency

Procrastination loves open-ended tasks. When there’s no set deadline, it’s easy to keep putting something off. To combat this, I set deadlines for everything—even small tasks. Deadlines create a sense of urgency and force me to act. They also provide a stopping point, preventing tasks from dragging on endlessly.

8. Act Without Emotion

I used to wait until I “felt like” doing something, but I’ve learned that waiting for motivation is a trap. Most of the time, action needs to come first, and the motivation will follow. By training myself to take action regardless of how I feel, I’ve been able to get things done consistently. Emotions can be unreliable, but disciplined action isn’t.

9. Minimize Distractions

In today’s world, distractions are constant. Whether it’s phone notifications, emails, or random thoughts, distractions can derail progress. I’ve made it a priority to eliminate distractions by creating a focused environment. That means turning off notifications, setting up a dedicated workspace, and even using tools like the Pomodoro technique to ensure focused work sessions.

10. Focus on Consistency Over Intensity

We often think we need to go all-in with intense bursts of effort to achieve big things. In my experience, though, consistency is far more powerful. Small, steady actions taken daily will outpace sporadic bursts of intense work every time. Progress compounds, and consistent action keeps you in motion, reducing the need to “catch up.”

11. Adopt a “Fail Fast” Mindset

Failure is inevitable. The sooner you accept that, the better. I’ve learned to embrace failure as a form of feedback. Instead of avoiding mistakes, I aim to fail fast and learn from it. Each failure teaches you something and helps you adjust course, making success more likely in the long run.

12. Optimize for Energy, Not Just Time

It’s not just about how much time you have, but how much energy you have during that time. I’ve found that my productivity peaks during certain hours, so I align my most important tasks with those energy peaks. Understanding your own energy rhythms will allow you to work more effectively and with less effort.

13. Leverage Accountability

Accountability has been one of my secret weapons for staying on track. Whether it’s sharing goals with a coach, a mentor, or even a friend, having someone to check in with keeps me committed. Knowing that someone else is aware of my goals motivates me to follow through.

14. Cultivate a Bias for Action

When in doubt, take action. Overthinking kills momentum. I’ve trained myself to develop a bias for action, meaning I act even when I’m unsure of the outcome. The simple act of doing something—anything—usually creates clarity and moves me forward.

15. Focus on One Thing at a Time

Multitasking dilutes your efforts and leads to lower quality work. I’ve made it a rule to focus on one task at a time, giving it my full attention. By doing this, I get better results and finish tasks faster. Plus, the satisfaction of completing something fully is far more rewarding than juggling multiple things at once.

16. Visualize Success, but Act Now

I believe in the power of visualization. I regularly imagine myself achieving my goals, but visualization alone won’t get you there. I’ve learned to pair visualization with immediate action. The key is to use the motivation from visualizing success to fuel your next step, rather than just daydreaming about the end result.

17. Track Your Progress

Tracking progress has been a game-changer for me. When I measure what I do, it creates accountability and gives me a clear picture of where I stand. Tracking also highlights areas where I can improve. Whether it’s business metrics or personal goals, knowing where I am keeps me motivated and helps me adjust as needed.

18. Remove Unnecessary Decisions

Decision fatigue is real, and it’s a silent killer of productivity. To combat it, I’ve simplified many aspects of my day. Whether it’s automating certain tasks or creating routines that eliminate small decisions, this frees up my mental energy for the actions that really matter.

19. Be Results-Oriented, Not Task-Oriented

It’s easy to get stuck in the trap of “doing” without making real progress. I focus on being results-oriented rather than task-oriented. This means I constantly ask: Is this moving me closer to my goal? If it’s not, I pivot. The goal is to achieve meaningful outcomes, not just cross things off a to-do list.

20. Commit to Learning and Adaptation

Every action provides feedback, even if the result isn’t what I expected. I’m always learning, adjusting, and refining. Staying flexible is key to long-term success. Stubbornness can hold you back, but a willingness to adapt will help you grow and succeed in any environment.

21. Leverage Habits for Momentum

I’ve found that embedding habits into my daily routine builds automatic momentum. The less I have to think about taking action, the easier it becomes. Good habits create a flow of consistent action that carries me through even when motivation is low.

22. Stay in Motion

Newton’s First Law applies here: an object in motion stays in motion. Once I start, I aim to keep going. This doesn’t mean working non-stop but staying engaged and pushing forward, even with small tasks, to keep the momentum alive.

23. Avoid Overthinking

Overthinking is a productivity killer. I’ve spent too many hours stuck in my own head, mulling over decisions. Now, I remind myself that most decisions are not final. It’s better to make a choice and move forward than to get stuck in indecision. Most decisions can be adjusted later if needed.

24. Celebrate Small Wins

Recognizing small wins is crucial for maintaining momentum. I make it a point to celebrate progress, no matter how small. It reinforces a sense of achievement and keeps motivation high. Whether it’s finishing a small task or reaching a milestone, every step forward counts.

25. Practice Self-Compassion

One thing I’ve had to learn is to be kind to myself. We all slip up or have off days. What matters is getting back on track. Self-compassion allows me to bounce back from setbacks quickly and without unnecessary guilt or frustration. By treating myself with understanding, I’m able to move forward more effectively.


These principles have helped me build momentum and consistency in my own life and business, and I hope they do the same for you. Remember, it’s not about waiting for the perfect moment—it’s about creating it by taking action today.

Keep pushing forward, Jake

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